CMEI Select logo
// FOOD RETAIL / E-COMMERCE · 2023 Q1 – 2024 Q4

CMEI Select

"Taiwan-select ingredients, fresh to your door"

E-commerce Growth HackingSEO Content MarketingSocial Media MarketingPlatform Ad Placement
01// BRAND OVERVIEW

CMEI Select is built around carefully sourced Taiwanese ingredients, best known for its thick-cut juicy pork jerky strips (honey, garlic, Sichuan spicy, Thai lime, and more — 9 flavors), alongside imported snacks, juices, and lifestyle goods from Japan, Korea, New Zealand and Australia. Products are sold on major channels including PX Mart, PChome, momo, Shopee, and Eastern Home Shopping.

02// CHALLENGE

Food e-commerce is the reddest of red oceans: a new brand has no shelf advantage and no voice — why would a shopper pick you out of a wall of jerky? CMEI needed to build "we dare to show what's inside" trust, fast.

03// SOLUTION

Centered on "genuine Taiwan-select ingredients," we made quality visible with ingredient-sourcing videos and taste-test unboxings, while SEO built out brand and product keywords so organic search and platform traffic compounded each other; cross-platform joint promotions and limited-flavor flash drops created scarcity buzz — rolling each wave of traffic into cross-platform sales and reaching momo's jerky-category Top 5 within the first year.

04// CLIENT VOICE

"From unknown to Top 5 in momo's jerky category — Pixelholic's e-commerce strategy helped us achieve in one year what usually takes three."

— CMEI Select CEO
// KEY RESULTS
+318%
E-commerce Revenue Growth
in first year
TOP 5
momo Category Rank
jerky category
+224%
Social Follower Growth
IG + FB
Sold Out
New Product Launch
limited flavor flash sale
// WEBSITE
www.cmei.tw →
// JOIN OUR CLIENTS

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