Yunyang International Travel
"30 years of expertise, flying you to your dream destination"
Founded in 1992, Yunyang International Travel has served the Tainan and Chiayi travel market for over 30 years as a licensed Category-A travel agency. Since 2005 it has been the exclusive Vietnam Airlines agent for the greater Tainan region, winning the region's top sales award year after year — including the Vietnam Airlines Platinum Sales Award in 2024. It also operates a Taiwan Compatriot Permit and passport processing center serving over 100 partner agencies across the Yunlin-Chiayi-Tainan region.
The classic problem of a 30-year institution: all the reputation lives offline, while online the brand is nearly invisible. Its customer base skewed older, and younger travelers searching "Vietnam travel" never saw Yunyang at all — for a legacy brand, digital transformation isn't extra credit, it's survival.
We brought 30 years of reputation online with social media as the main battlefield: a Vietnam travel content matrix on Instagram and Facebook reached travelers aged 25–45 and made social the brand's new storefront, driving major traffic growth. In parallel we repositioned the brand around "30 years of trust, the top choice for Vietnam travel," optimized the website and Google Ads, and managed Google reviews — turning old word-of-mouth into proof new customers can see at a glance.
"Pixelholic helped us make a smooth digital transition, bringing 30 years of word-of-mouth reputation online. Vietnam tour bookings grew significantly, and even younger customers started finding us."
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